The bid proposal format is a formal written document that outlines the scope, pricing, benefits, and terms of a business sale. It’s usually submitted to a potential customer by a vendor in response to a request for quotation (RFQ) or invitation to tender (ITT). A successful bid proposal effectively communicates your information in an engaging and organized way while appealing to the specific needs of the customer. It should be tailored to fit the individual customer, with accurate and compelling information presented in a professional and concise fashion. Additionally, it should focus on the customer’s requirements and highlight how your products or services can satisfy them. The goal is always to create a compelling argument as to why the customer should choose you over other vendors.