A Business Acquisition Proposal is a written offer to buy a company. It outlines the terms and conditions of the proposed transaction, including the purchase price, financing structure, and contingency clauses. This type of proposal must be carefully crafted to maximize the chances that it will be accepted by the seller. It should be concise yet compelling, outlining the benefits of an acquisition and why the purchaser is uniquely qualified to make the deal happen. Above all else, a Business Acquisition Proposal must demonstrate good faith by providing a fair, reasonable, and equitable price for the target company.