Company Benchmarking is the process of analyzing and comparing a company’s performance or operation to similar organizations in order to identify best practices, refine strategies, and measure progress. By engaging in this process, businesses can better understand how to assess their own performance relative to the competition and use that information to make informed decisions. Company benchmarking allows businesses to gain valuable insights into what works and what doesn’t when it comes to optimizing operations – helping them stay ahead of the curve in an ever-changing business landscape.