Continuous Process Improvement (CPI) is an ongoing strategy for businesses to identify opportunities and make changes that improve process performance, customer satisfaction, and cost effectiveness. It involves identifying areas of potential improvement within existing processes, documenting them, testing solutions, and tracking results. The goal is to create a system where problems are solved without wasting time or resources in the future. CPI enables businesses to keep their operations running efficiently and effectively, leading to improved productivity and profitability in the long run.