Direct sourcing is a procurement strategy used by companies to buy goods or services directly from suppliers. This strategy offers a number of potential advantages, such as improved access to product information, better pricing and enhanced control over the entire procurement process. Examples of direct sourcing include obtaining raw materials directly from vendors, negotiating service contracts with specific providers or utilizing digital marketplaces to find competitive offers from a range of different suppliers. By engaging in direct sourcing, organizations are able to ensure that their operations are supported by reliable and cost-effective supply sources.