IBP (Integrated Business Planning) is an end-to-end approach to strategic and financial planning that brings together stakeholders from across an organization. It enables companies to better align their plans, objectives, and budgets to create the most value out of their resources. Through integrated business planning, teams can share insights and make data-driven decisions to successfully manage risks, drive competitive advantage, and optimize performance. This means having a unified view of the short-term and long-term goals, allowing for effective decision-making and planning for the future. IBP sets organizations up for success by ensuring that each part of the business works in harmony with the other parts, creating a comprehensive strategy that can withstand external changes.