Sales and Operations Planning (S&OP) is a process used by businesses to ensure that their sales and operations are in alignment. It is a process that helps businesses to develop a unified plan for the future that takes into account both the sales and operations sides of the business. The goal of S&OP is to ensure that the business is able to meet customer demand while also maintaining a healthy balance between supply and demand. The process includes forecasting, demand planning, inventory management, and production planning. It also involves creating a unified plan for the future that takes into account the needs of both the sales and operations sides of the business. S&OP is a critical part of any business’s success and can help to ensure that the business is able to meet customer demand while also maintaining a healthy balance between supply and demand. By utilizing the S&OP process, businesses can create a unified plan for the future that takes into account both the sales and operations sides of the business, ensuring that the business is able to meet customer demand while also maintaining a healthy balance between supply and demand.