An Executive Summary for a Business Proposal is an essential document that provides a high-level overview of the proposed project, its objectives and desired outcomes. It’s typically written for decision makers—such as company owners, executive leaders or investors—who don’t have time to read extensive details about the proposal. With that in mind, your Executive Summary should be persuasive and engaging. It should summarize the main points of the proposal, providing clear and concise facts such as expected results, costs, timelines and benefits. In short, it’s your chance to explain why your business deserves attention and funding!