Business Analysis is the process of understanding business architecture and driving positive change in an organization. It involves recognizing gaps in current processes, identifying potential solutions, and implementing those solutions to improve efficiency, cost-effectiveness, and sustainability. Business analysis is not a one-time endeavor: it’s an ongoing cycle that requires continual monitoring and refinement in order to remain relevant and effective. The goals of business analysis are to understand how people, processes, systems, and technology can be used to create more value for stakeholders. It requires excellent problem-solving skills as well as an understanding of organizational objectives, strategy, and challenges. With these components in place, businesses can be empowered to achieve maximum success.