Business Valuation Revenue Multiple is a ratio that represents the multiple of the actual or projected revenue of a business compared to its current value. It is used as a tool by investors and analysts to measure the performance of a company. This is done by comparing the market price of the company’s stock to its total revenues over a given period of time, usually a year or a quarter. The higher the number, the more successful the company is potentially considered to be in terms of its ability to generate profits. In addition, this calculation can be used to compare different companies against each other in order to discover which one might be the better investment choice.