Competitive Tension

In business, the term “competitive tension” refers to the pressure that companies feel to stay ahead of their competitors. This pressure can come from many sources, including customers, shareholders, and employees.

Competitive tension can be a powerful motivator for companies to innovate and stay ahead of the curve. It can also lead to unhealthy levels of stress and anxiety among employees. When competitive tension is high, it’s important for companies to strike a balance between maintaining a healthy level of pressure and ensuring that their employees are not overworked or burned out.