Ecommerce business statistics refer to metrics that measure various aspects of an online store’s performance. This includes data such as website visits, customer demographics, product sales, conversions, average time spent on a page, and much more. By tracking these statistics, businesses can gain insights into how their customers are behaving and how their product is performing in the market. By leveraging this data, companies can improve their marketing strategies, optimize their websites for better user experience, and increase sales. Understanding your customers and their behaviour is key to running a successful ecommerce business.