Ecommerce marketing metrics measure the success of an online retail business. These metrics provide key insights about customer engagement, website traffic, purchases, and overall return on investment (ROI). By understanding the different types of Ecommerce marketing metrics, you can optimize your online retail business for maximum growth and profitability. From tracking conversions to gauging the effectiveness of your campaigns, Ecommerce marketing metrics can reveal valuable insights that help inform strategic decisions. In today’s digital landscape, measuring the performance of your online store is essential to staying ahead of the competition.