Form Customer is a term used to refer to any individual or organization that has a need for specific goods, services, or products when they are searching for them. This could be anything from buying a new laptop to looking for office supplies to creating a custom product. Form Customers have an understanding of what they need and the ability to acquire it. They research vendors or providers, analyze pricing and quality comparisons, consider customer service options and any specialized offerings, and make decisions based on their findings. Ultimately, Form Customers make well-informed purchasing decisions with the intention of getting the best value for their money.