Growth Profit is an essential business metric used to measure and track the success of a company’s growth. It is calculated by subtracting all expenses related to generating growth (including salaries, marketing costs, R&D costs, etc.) from total revenues generated by those investments. A positive Growth Profit indicates a successful use of resources to generate new business — it’s a key indicator that your company is on the right track. With reliable metrics in hand, savvy business leaders can properly evaluate how their strategies are delivering results and steer their efforts in the right direction. Highlighting Growth Profit in future planning sessions will help your team make smarter decisions as well as achieve long-term success!