KPI analysis is the practice of measuring, tracking, and analyzing key performance indicators (KPIs) in order to understand how well a company is achieving its goals. This type of analysis gives business leaders an understanding of what’s working, what’s not, and where improvements may be needed. It can also help them identify potential opportunities for growth. By closely examining their KPIs, businesses can gain insight into the health of their operations, understand customer behavior, and make more informed decisions about their strategies. KPI analysis offers valuable insights that enable businesses to make strategic choices and plan for the future.