A Marketing Budget Spreadsheet is an essential tool for any business to help them effectively plan and track their marketing expenditure. This spreadsheet allows businesses to keep a record of their expenses, both actual and projected, enabling them to better control costs and monitor results. With this spreadsheet, businesses can also allocate budgets to different campaigns, plan and monitor when to go live with new campaigns, and assess the impact of promotional activities. It’s a powerful tool that provides visibility into their marketing investments and ensures they are delivering effective returns.