Price Advantage

Price Advantage

Price advantage is a commercial term that refers to the circumstance whereby a company is able to sell its goods or services at a lower price than its competitors. This can be due to the company’s production costs being lower, it could be because the company has found a more efficient way of distributing its products, or it could simply be because the company is selling a inferior product. Whatever the reason, a price advantage can give a company a significant competitive edge.