oboloo

oboloo Glossary

Product Placement

oboloo Glossary

Product Placement

Product Placement: A form of advertising where brands strategically place their products in various media outlets (TV, movies, radio) to create a subconscious connection between the product and its viewers. Product placement can be an effective marketing tool, as it allows for companies to reach new audiences without explicitly pushing their messages or products—all while utilizing the power of storytelling and visuals.

Want to find out more about procurement?

Access more blogs, articles and FAQ's relating to procurement

Oboloo transparent

The smarter way to have full visibility & control of your suppliers

Contact

Feel free to contact us here. Our support team will get back to you as soon as possible

Oboloo transparent

The smarter way to have full visibility & control of your suppliers

Contact

Feel free to contact us here. Our support team will get back to you as soon as possible

© 2024 oboloo Limited. All rights reserved. Republication or redistribution of oboloo content, including by framing or similar means, is prohibited without the prior written consent of oboloo Limited. oboloo, Be Supplier Smart and the oboloo logo are registered trademarks of oboloo Limited and its affiliated companies. Trademark numbers: UK00003466421 & UK00003575938 Company Number 12420854. ICO Reference Number: ZA764971