A Sales Agency Agreement is an agreement between two entities – usually a manufacturer and a sales agent – to work together to increase the marketability and sale of the manufacturer’s products. It outlines the responsibilities of both parties, including sales goals, plan of action, commission rates and other terms that both sides must agree upon. This contract also defines the terms under which the agent will operate, such as its geographic area, length of service and any fees associated with the arrangement. By working together in this manner, the agreement helps both the manufacturer and the agent to maximize their profitability by increasing sales of the products.