Sales Due Diligence is a critical process for businesses seeking to make informed decisions about potential sales transactions. It involves collecting, analyzing and assessing information related to a target business in order to arrive at an informed decision. The checklist contains all the steps to take during the process, such as researching the company’s financials, analyzing their market position, assessing their customer base and evaluating operational efficiency. Taking these steps will give you the insights you need to make the right decisions and reduce risks associated with making the wrong ones. Investing in proper sales due diligence means protecting yourself and your finances – so don’t overlook it! Take the time to do your research, gather the facts, consider different perspectives and make sound decisions, then reap the rewards of successful sales due diligence.