S&GA Accounting is a type of financial accounting that focuses on developing and tracking expenses related to selling, general, and administrative (S&GA) activities. It is a specialized type of cost accounting used to collect and report expenditures associated with companies’ overhead activities such as marketing, research and development, customer service, and public relations. S&GA Accounting is an important tool for businesses to understand trends in their sales, business performance, and overall profitability. By understanding the costs associated with these activities, businesses can make informed decisions about expanding or cutting back operations, helping to improve the bottom line.