Supply chain and channel management is the process of managing the flow of goods, services, and information from suppliers to customers. By leveraging technology, supply chain professionals are able to optimize production processes, transportation costs, inventory levels, and other aspects of their supply chain system. In addition to reducing costs and optimizing the flow of goods and services, supply chain and channel management also helps businesses ensure customer satisfaction by streamlining communication within their channels and improving delivery times. By leveraging a strategic approach to best practices and emerging technologies, organizations can maximize efficiency and minimize risk for all stakeholders within their supply chain.