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What is Master Data Management? Definition

What is Master Data Management? Definition

Master data management (MDM) is a holistic approach to managing an organization’s critical data. It’s about more than just keeping data organized – it’s about making sure that data is accurate, consistent, and accessible to those who need it. In a world where data is increasingly siloed and spread across different departments and systems, MDM provides a way to bring all of that data together into one centralized system. This not only makes it easier to find and use data, but also ensures that the data is reliable and up-to-date. If you’re wondering what MDM is and how it can benefit your organization, read on for a complete definition of MDM, including its key features and benefits.

What is Master Data Management (MDM)?

MDM is a system that stores and manages an organization’s critical data assets. It ensures that this data is accurate, consistent, and accessible to authorized users. MDM systems typically include tools for data quality management, data security, and data governance.

An MDM system consolidates multiple copies of an organization’s master data into a single “golden record.” This record contains the most up-to-date and accurate version of each piece of master data. The golden record can be used as a source of truth for all operational and analytical applications.

MDM systems are often used to manage customer master data, product master data, and supplier master data. They can also be used to manage other types of critical business data, such as financial data or employee data.

MDM Definition

MDM is short for Master Data Management. It is a technology that enables an organization to have a single, 360-degree view of its critical data.

With MDM in place, businesses can more effectively manage their customer relationships, supply chains, and financial data. They can also make better decisions across the enterprise by having a complete picture of all their data.

MDM solutions typically include a central repository for master data, tools to govern and manage that data, and integration with other systems to keep the data accurate and up-to-date.

What are the benefits of MDM?

There are many benefits of MDM, including improved data quality, better data governance, reduced IT costs, and improved business efficiency.

Improved Data Quality: MDM can help improve the quality of your organization’s data by providing a single “golden record” for each entity that can be used across all systems. This can reduce duplicate data, errors, and inconsistencies.

Better Data Governance: MDM can help improve your organization’s data governance by providing a centralized repository for all master data. This can make it easier to track changes, enforce security and compliance rules, and ensure that only accurate and up-to-date data is used throughout the organization.

Reduced IT Costs: MDM can help reduce your organization’s IT costs by eliminating the need to replicate and maintain multiple copies of master data in different systems. This can also lead to reduced development and maintenance costs for applications that use the master data.

Improved Business Efficiency: MDM can improve your organization’s business efficiency by providing real-time access to accurate and up-to-date master data. This can eliminate the need for manual processes or delays caused by inaccurate or out-of-date data.

How can you get started with MDM?

MDM can be used to manage any type of master data, including customer data, product data, supplier data, and financial data. To get started with MDM, organizations need to first identify which type of data they want to manage and then select the appropriate software solution. Once the software is in place, organizations can begin managing their master data.


Master data management is critical for businesses that want to maintain a high level of control over their data. By definition, MDM is the process of creating a centralized repository for all of an organization’s master data. This repository can then be used to provide consistent and accurate data across the entire enterprise. Implementing an MDM solution can be complex, but the benefits are clear: better decision-making, improved operational efficiency, and increased customer satisfaction. If your organization is struggling to manage its data, consider investing in a master data management solution.

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