Managing cash flow is the process of monitoring and controlling an organization’s inflows and outflows of money in order to ensure that all bills are paid, debts are collected, and investments are made with minimal risk. Cash flow management helps a business assess its financial health, plan for times of shortage, and put protections in place so they can stay afloat during periods of economic uncertainty. By carefully managing their cash flow, businesses can make more informed decisions about their expenses, investments, and operations.