Operation Profit Margin is the measure of how much profit a business makes from its total operations over a given period. Put simply, it’s the amount by which sales revenue exceeds operational costs – and that can give you an indication of how well or badly a business is doing. By understanding your business’s operation profit margin, it helps you to make informed decisions about where to invest, where to cut back and how to increase sales revenue. It’s an essential metric for any business looking to maximize their potential.