Scenario planning is a business strategy technique that crystalizes possible futures and evaluates how they could shape the future of an organization. By examining multiple scenarios, an organization can explore a range of different possibilities and make forward-thinking decisions based on their findings. Through this method, businesses can anticipate potential changes in the market, plan out response strategies, and even identify new opportunities for growth. Scenario planning allows businesses to become more agile and adaptable to change, while helping them gain a competitive edge. Ultimately, it’s an invaluable tool for preparing organizations for what lies ahead.