Reverse logistics is a business process that involves the management of goods after they have been sold. It refers to the movement of products from the end user or customer back to the manufacturer, retailer, supplier, or distributor for reuse, repair, disposal, or repurposing. This process enables companies to increase efficiency and bolster their competitive advantage by streamlining their operations and improving customer satisfaction. By engaging in reverse logistics activities, businesses are able to optimize inventory levels, reduce waste, and ensure quality control.