oboloo Glossary

Ecommerce Metrics

oboloo Glossary

Ecommerce Metrics

Ecommerce Metrics are performance indicators that measure the success of an online retail business. They track how customers interact with a website and provide insights into the efficacy of marketing efforts, the effectiveness of the user interface design, and overall customer satisfaction. Ecommerce Metrics include website traffic, engagement metrics, conversion rate, average order value, repeat purchase rate, and more. By comparing these values to industry averages and previous historical data, you can spot trends in customer behavior and make informed decisions about your ecommerce strategy. In short, Ecommerce Metrics are essential for any successful online retailer!